Core Concepts

If you want to make the greatest impact possible, it’s worth thinking carefully about your approach. How might different considerations affect the impact you’re able to make? Our core concepts aim to help improve the way you think about doing good.

Career Capital

Counterfactual Impact

Cause Neutrality

Comparative Advantage

Opportunity Cost


Marginal Impact

Expected Value


Diminishing Returns

Earning to Give

Effective Altruism

80,000 Hours